NOT LEGO

Chill out with a fidget toy that's even cool to the touch for a true sensory delight! This squishy ice cube comes in an assortment of translucent, ...

Do not be fooled. What looks like a fun squishy cat (and it is!) can calm, comfort, mellow, focus, soothe, and center. Namaste happy. Assorted styl...

Your child will love playing the My Very First Games - My First Orchard game from HABA! A specially designed version of our classic Orchard game, t...

Light and sound and motion, oh my! Babies and toddlers will be in awe of this colorful tower's sensory delights. Drop the balls on the top of the t...

Step out for a waddle! See your little one in motion, engaging with this sweet push-toy, with big feet and wings flapping. You'll hear, "Quack, qua...

Crocodiles, frilled lizards, sheep, toucans and monkeys, hedgehogs and snakes... you'll never find such a motley mix of animals in any other game, ...

Plus-Plus is a whole new class of construction toy! One simple shape contains endless possibilities and hours of fun. Each piece easily connects to...

Nee Doh Happy Snappy Ball

In the time of legends, Dragons ruled the skies. Now you can command Dragons with your hand. Make a million dragon expressions and chomps with this...

Learning to egg-xpress feelings is no "yolk"! This educational playset teaches social-emotional learning to little kids with big feelings. Hop aboa...

One colorful bath bar, endless ways to play and grow! Learn about cause and effect by pouring water into the cloud and making the sun twirl. Or pou...

WHAAACK! BAM! POW! After practicing the superpower of classroom etiquette all day, superhero students can fly home to punch and kick this 44" infla...

Willa Butterfly Flower Soft Doll

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This book provides enchanting bath-time fun in the truest sense of the word, because the images only become completely visible when the pages of th...

What a fun way to teach your littles about love, kindness, and charity. This 36-piece, giant, round floor puzzle is 23-inch in diameter and made fr...

Perfect for toddler bath time or outdoor water play, this magnetic fishing toy comes with 2 toy fishing rods and 4 colorful fishies. It's made of s...

Rain or shine, this huggable 13-inch doll is the perfect companion for your littles. With her bounce-back form, soft poly fill, and sweet embroider...

Do it. Do the thing. You know, that thing you want to do, but know you shouldn't? Well maybe you should. Maybe you should just do that thing right ...

Kid, you'll be a star! Let imaginations shimmer into outer space with this yummy-scented modeling dough kit! Little learners will enjoy cutting, sh...

Soft striped fur and wiggly whiskers adorn this ORANGE TABBY KITTEN. Animate the legs and head of this kitten puppet to make her pounce and preen. ...

Look deep into his eyes and say his name three times... no? Probably for the best. You beetle-believe this 14" squishy Stag Beetle is the perfect m...

Eeek! It's a bug! What prankster let this HEXBUG nano in here? Discover creepy crawly fun with this tiny, collectible, micro robotic creature. Its ...

Why are there so many songs about rainbows? Because they're magical, colorful, and soothing just like this collection of 6 squishy, teenie, groovy ...

Ice or snow, she's ready to go! Come along on an icy adventure with our newest pup, Everest! This Tonie teaches kids about: Teamwork Problem solvi...

Magnetic building takes on new levels of creativity and imaginative play with this forest animals set! The cute raccoon, bear, owl, and deer figure...

When it comes to dinosaur building sets, these blocks are tricera-top of the list for toddlers! This 31-piece wooden game is ideal for future engin...

Keep your little ones enthralled with a visually stimulating, twirling, spinning toy! Toddlers practice hand-eye coordination and early engineering...

Knead sensory play that will transport your little learner to a dynamic world of dinosaurs? KidDough is a super silky dough that's made with non-to...

Gavin Galaxy Soft Doll

Imaginations take flight with a blue-eyed, little-winged cinder gray dragon plushie! Sootie Sits at 12" tall and is the perfect size for magical ad...

Fire up imaginary play in fantastic worlds of wonder by adding this beautifully designed dragon tail to your child's dress-up collection. It's made...

Thinking Putty is one of our top putty picks - there are so many ways to play! This clear putty is filled with a rainbow of adorable mushroom piece...

Goats and sloths and frogs, oh my! Introducing a first coloring book series for early learners - each set contains 2 accordion books that open to b...

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Build memory and matching skills with these 24 pairs of colorful woodland illustrations, made from sustainably sourced, recycled materials. Gnomes ...